Worked with the owner of Aspen Landscaping to create a logo encompassing their unique trade. Client wanted the look and feel of the logo to be clean and simple. After much conceptualizing the client went with the aspen leaf mark. The logo was taken a step further to not only showcase the leaf but also the veins within the leaf to form the “A” of aspen and the “L” of landscaping. Along with the green colors of the logo another color combination was added to incorporate the idea of leaves changing with the seasons. The brand strategy was developed to have earthy colors, visuals of landscape plans to add texture but also modern lines to keeping within the modern style.
Brand strategy created for Laughing Owl Greenhouses. Client wanted the look and feel of their branding to have a playful tropical look with lots of color. For the logo the client specifically wanted an owl with plant life incorporated into it. Since the company is seasonal there was a need for the logo to have a summer and fall look. Several logo variations such as a three color logo, one color logo and a simplified logo were needed for different types of applications. The brand was carried throughout the greenhouse property. Signage was designed to designate different areas of the green houses and vinyl was made for the main front doors. The greenhouse property had a large truck out of commission so a large roadside banner was designed to advertise on the trucks box trailer to traffic near by.
Logo created for emloyee incentive trip of a paper crafting company.
Logo design for Stamp’in Up, a paper crafting company. Client needed a logo to market their Thailand employee incentive trip. Concepts were created around the culture and colors of Thailand. The client decided on a mark that had an elephant and lotus flower two major symbols of Thailand. Bright colors present in the logo showcase the bright colors found in the culture and country of Thailand.
Logo design for True Ag management solutions. Client is an agricultural consultant who helps farmers with their crops and machinery. The client specifically wanted a gear in the logo to convey the machinery side of his business along with some kind of a visual with crops or the earth. Since the company is in the agricultural field the logo has colors that are indicative of the earth, sky and plant life. The typography needed to be heavy in weight to balance with the logo. It also needed to have a masculine look and feel. After a font was chosen there still needed to be another element to the
font so negative lines were drawn through the “T”, “R”, and “A” to mimic lines in crop rows.
font so negative lines were drawn through the “T”, “R”, and “A” to mimic lines in crop rows.
Worked with a dentist to create a logo encompassing their values as a family friendly company. Client wanted the look and feel of the logo to feel fresh, clean and inviting. They wanted to emphasize that the practice takes care of the whole family. The logo has a stylized rendering of a couple surrounding their child to reinforce the idea of family. The style of the logo has a hand drawn look to appeal to the juvenile side of the clientele. The lower cased font was chosen to portray the welcoming nature of the practice. The mint green and soft blue of the logo was chosen to keep in line with the fresh and clean feel the client wanted.
Logo created for airplane radar engineering company.
Logo and stationary designed for Artemis West an airplane radar engineering company. Being that airplane radars work through the atmosphere and have to be exact in aim the company chose the name Artemis because she is the Goddess of the hunt and moon among other things. Several concepts were drawn up around these ideas and the final logo incorporated many of these ideas. The circle shape of the logo represents the moon, the arrow represents Artemis and exactness and lastly the curved lines represent the radio waves moving through the atmosphere. The blue color was chosen to represent the blue of the sky. The font was chosen as a modern take of the old Greek lettering which has a sharp and angular look.
Logo created for home building company.
Logo and stationary designed for home building company. Client wanted their last name in the logo. After the logo conception process the client chose this mark to represent the company. The name "Kelly" was reversed out of a rectangle to represent the wood studs used to construct a roof and walls of a home. The font picked for the word "contracting" was intentionally chosen for its tall condensed nature which is congruent with the action of building.
